Ms. P. Anitha
Assistant Professor
Biography
P. Anitha is an Assistant Professor in the PG & Research Department of Commerce at Nallamuthu Gounder Mahalingam College, Pollachi. She holds a Bachelor of Commerce in Computer Applications (B.Com. CA), Master of Commerce in Computer Applications (M.Com. CA), and M.Phil. in Commerce. She is currently pursuing her Ph.D. in Commerce and has submitted her Ph.D. synopsis.Her academic and research interests include Sustainable Business Practices, Sustainable Electronics and Technology Products, Consumer Behaviour, Digital Commerce, Artificial Intelligence, Digital Payments, Financial Inclusion, Marketing, and Finance. Her research focuses on contemporary business and social issues, particularly consumer awareness, sustainable consumption, technology adoption, and emerging digital trends.As an academician, she is actively engaged in teaching, research, student mentoring, faculty development programmes, seminars, workshops, conferences, and other academic activities. Her academic pursuits reflect a commitment to continuous learning, research excellence, and contributing to the development of students and the wider academic community.
Additional Information
- Area of Specialisation
- Marketing and HR
- Professional Experience (Years)
- 8
Research Metrics
Research Profile
- Education
- M.Com(CA),M.B.A,M.Phil
- Qualifications
- M.Com(CA), M.B.A, M.Phil
- Area of Specialisation
- Marketing and HR
Membership in Academic or Professional Organisations
| Sl No | Organization Name | Date From |
|---|---|---|
| 1 | Global Professors Welfare Association Forums | |
| 2 | International Peer Reviewed Research Journal &Book Publication |
Academic Administrative Responsibilities
| Sl No | Responsibility | From | To |
|---|---|---|---|
| 1 | Department Placement Coordinator |