Dr. E. Renuga, M.Com, M.Phil, PGDCA, Ph.D

Assistant Professor

Department: B.Com - Finance

EMail: renuga@ngmc.org

Dr. E. Renuga, M.Com, M.phil, PGDCA, Ph.D

Assistant Professor in Department of Commerce(Finance)

Nallamuthu Gounder Mahalingam College,

Pollachi.

Mail Id: renuga@ngmc.org

Mobile No:9976961355

Research Work in PhD

1.-

BUYING BEHAVIOUR OF WORKING WOMEN ON INSTANT FOOD PRODUCTS IN COIMBATORE DISTRICT

Awards

1.-

Participation in Conference

1.-

Changing Paradigms in Indian Business on 24.03.2017 to 25.03.2017

2.-

Role of finance Professionals in cost Management, Tax Planning, Corporate Government and Organisational Growth on 24.01.2018

3.-

Strategic and Innovative Drive to Entrepreneurship for Economic Development – Role and Importance of MSME on 12.12.2019 to 13.12.2019

4.-

Startup India – The Engine of Economic Growth – Startup India, Startup ecosystem on 14.02.2020

5.-

“Strategies & Challenges in Higher Education during COVID-19 Lockdown Period in India with reference to the World” on 15.05.2020 to 17.05.2020

6.-

HANDLE COVID-19 WITH HEALTHY & EFFECTIVE LIFESTYLE on 25.05.2020 to 29.05.2020

7.-

PANDEMIC AND BUSINESS SUSTAINABILITY on 21.10.2021 to 22.10.2021

8.-

Role of Artificial Intelligence in Insurance on 27.10.2021

9.-

Artificial Intelligence in stock markets on 27.10.2021

10.-

nsurance 2030 - The Impact of Artificial Intelligence on the Future of Insurance - ARTIFICIAL INTELLIGENCE ON INSURANCE" on 29.10.2021

11.-

Growth paradox in the emerging economies on 28.02.2022

12.-

Modern gloal strategy in management, commerce, mathematics, science 7 technology on 18.03.2022

13.-

Innovative Business practices for global sustainable development in the post pandemic era – Innovative business practices in post pandemic era on 24.03.2022 to 25.03.2022

14.-

Consumer Behaviour and Fast-Moving Consumer Goods (FMCG). on 05.04.2024

15.-

An overview of FMCG in India on 10.05.2024 to 11.05.2024

Research Publications

1.-

Customer Satisfaction on ATM Cards of Public and Private Sector Banks in Tirupur District- Quest International Multidisciplinary Research Journal - April, 2015

2.-

College Students’ Choice for Mobile Phones in Coimbatore District - Global Academic Research Journal - September, 2015

3.-

Working Women’s Buying Behavior of Ready to Cook Food in Pollachi - Taluk The International journal of analytical and experimental modal analysis - August, 2019

4.-

Consumers Buying Behaviour Of Instant Food Products In Pollachi Taluk - Think India Journal - December, 2019

5.-

A Study On Preference of Working Women Towards Instant Food Products In Coimbatore District Industrial Engineering Journal - April, 2023

6.-

A Study on Consumer Brand Awareness of Fast-Moving Consumer Goods (FMCG) - International Journal of Cultural Studies and Social Sciences - July, 2024

7.-

A Study on Consumer Perception towards Brand Loyalty of FMCG Products - Shodhasamhita : Journal of Fundamental & Comparative Research - July, 2024

8.-

Study on Customer’s Satisfaction Towards FMCG Products - Arthshastra, Indian Journal of Economics and Research - July, 2024

9.-

A Study on Consumers Behaviors of Women’s Towards FMCG Food Product - Journal of the Maharaja Sayajirao University of Baroda - August,2024

Workshop FDP

1.-

Workshop - High Impact Teaching on 11.06.2012 to 12.06.2012

2.-

Workshop - Team Building and Leadership Qualities on 14.02.2013 to 15.02.2013

3.-

FDP - Quality Enhancement in Higher Education on 26.09.2015

4.-

Workshop - SPSS - Applications in biostatistics on 04.10.2016

5.-

FDP -Computerised Accounting using TALLY ERP 9 on 16.02.2017 to 17.02.2017

6.-

FDP - Goods and Services Tax on 05.08.2017

7.-

Workshop - Research Methods and Data Analysis using SPSS on 24.07.2018 to 25.07.2018

8.-

Workshop - E-Content Development on 28.09.2018

9.-

Workshop - E- Banking – The Digital Ways on 29.01.2019

10.-

FDP - Global Marketing Management on Feb,2019 to Apr, 2019

11.-

FDP - Recent trends in Higher Education in Science and Humanities to rural Students on 12.06.2019 to 14.06.2019

12.-

Workshop - Scientific research and Data Analytics on 12.10.2019

13.-

FDP - “The Art of Teaching” on 12.05.2020

14.-

FDP - “RECENT INNOVATIONS IN HERBAL COSMETICS” on 12.05.2020

15.-

FDP - “CLOUD APPLICATIONS-AN INTRODUCTION” on 13.05.2020 to 15.05.2020

16.-

FDP - “Economic Downturn and Phenomenal Progress” on 14-05-2020 to 16-05-2020

17.-

FDP - “NURTURING ENTREPRENEURSHIP - LAW & ICT PERSPECTIVES” on 16.05.2020 to 22.05.2020

18.-

FDP - Research Methodology for beginners on 16.05.2020 to 23.05.2020

19.-

FDP - NEW PARADIGMS OF TEACHING” on 22.05.2020 to 29.05.2020

20.-

FDP - “BEYOND ACADEMIC EXCELLENCE - A REALITY SHOW” on 25.05.2020 to 31.05.2020

21.-

FDP - The impact of yoga and meditation in strengthening body, mind and spiritual health on 25.05.2020 to 31.05.2020

22.-

FDP - Empowering the millennial mentors on 01.06.2020 to 05.06.2020

23.-

FDP - Post Covid-19 Challenges and Opportunities – A global Perspective on 06.06.2020 to 12.06.2020

24.-

FDP - Emerging Trends in Information Technology on 23.06.2020 to 27.06.2020

25.-

FDP - Emotions management on 9.06.2020 to 30.06.2020

26.-

FDP - Realty 101 on10.07.2020

27.-

FDP - Stock Market : A Thrust way to earn money on 11.07.2020

28.-

FDP - Dream Struggle and Victory on 11.07.2020

29.-

FDP - Scenario of commerce and management education on22.07.2020 to 04.08.2020

30.-

FDP - Emotional Intelligence and Educator’s Mental Health on 27.07.2020 to 28.07.2020

31.-

FDP - "Recent Advances in Business Studies -2020” on 07.08.2020 to 13.08.2020

32.-

FDP - “Social Media Digital Marketing” on 10.08.2020 to 21.08.2020

33.-

Workshop - Atmanirbhar Bharat through Experiential Learning, Internship, Apprenticeship and Entrepreneurship on 19.03.2021

34.-

FDP - Pedagogy and Research Methods on 24.05.2021 to 06.06.2021

35.-

FDP - Teaching Pedagogies for Virtual Classrooms on 25.05.2021 to 31.05.2021

36.-

FDP - Revised NAAC Accreditation Guidelines 2020 on 01.06.2021 to 05.06.2021

37.-

FDP - Application of Mathematics and Programming in Science and Technology on 01.06.2021 to 11.06.2021

38.-

Workshop - Make your tax journey simpler & Easier with DIY e-Filing on 11.06.2021

39.-

FDP - GST-COMPLIANCE - A PRACTICAL APPROACH on 14.06.2021 to 20.06.2021

40.-

FDP - “NEXT GENERATION TEACHERS” on 24.09.2021 to 04.10. 2021

41.-

Workshop - “BLOOM’S TAXONOMY BASED QUESTION PAPER DESIGN FOR OUTCOME BASED EDUCATION on 27.09.2021

42.-

FDP - HOW TO OPEN DEMAT ACCOUNT” on 07.10.2021

43.-

FDP - CHANGING DIMENSIONS IN COMMERCE EDUCATION" on 20-10-2021 to 27.10.2021

44.-

FDP - OBE-ROAD AHEAD TO ADVANCE EDUCATIONAL QUALITY AND ENHANCE GLOBAL MOBILITY” on 10.11.2021 to 17.11.2021

45.-

Workshop - Research Methodology on 15.11.2021 to 18.11.2021

46.-

FDP - ADOPTIVE APPROACHES FOR MODERN TEACHING AND RESEARCH" on 15.11.21 to 23.11.21.

47.-

Workshop - EMPOWERING RURAL CONSUMERS on 19.11.2021 to 20.11.2021

48.-

Workshop - Implication of Goods 7 Services Tax on 20.11.2021

49.-

FDP - “GOOGLE APPLICATIONS” on 27.11.2021

50.-

FDP -”EFFECTIVE TEACHING” on 20.12.2021 to 24.12.2021

51.-

Workshop - Entrepreneurship Skill, Attitude and Behavior Development on 24.01.2022

52.-

FDP - Research Methdology on 01.02.2022 to 05.02.2022

53.-

FDP - “Effective Teaching Learning Paradigms through Pedagogical Innovations” on 07.02.2022 to 12.02.2022

54.-

FDP - Investor Awareness on 21.02.2022 to 25.02.2022

55.-

Workshop - Research Methodology on 03.03.2022

56.-

FDP - IPR and Patent Filing on 05.03.2022

57.-

FDP - How to Buy and Sell Shares in Stock Exchanges” on 15.03.2022

58.-

FDP - “Introduction to REITs and InvITs” on 29.03.2022

59.-

FDP - “FUNDED RESEARCH PROJECT PROPOSAL PREPARATION AND SUBMISSION PROTOCOL” on 31.03.2022

60.-

Workshop - “INTELLECTUAL PROPERTY RIGHTS (IPR)” on 04.04.2022 to 05.04.2022

61.-

FDP - Creative visualization techniques on 06.04.2022

62.-

FDP - Restructuring Management Education Towards Innovation on 27.06.2022 to 03.07.2022

63.-

FDP - Emerging trends in contemporary technologies on 11.7.2022 to 16.07.2022

64.-

FDP - “Advanced Computing Technologies” on 11.07.2022 to 16.07.2022

65.-

FDP - Advanced computing technologies on 25.07.2022 to 31.07.2022

66.-

FDP - overview of capital market on 22.08.2022 to 30.08.2022

67.-

FDP - Research, Publication and Patent in Humanities and Sciences on 22.08.2022 to 30.08.2022

68.-

FDP - Writing Research Document using LaTeX on 21.10.2022

69.-

FDP - Contribution of Service Sectors in Economic Growth and Industrial Development on 21.11.2022 to 25.11.2022

70.-

FDP - Design and Development of Industry led Curriculam in Technological Era on 14.12.2022 to 22.12.2022

71.-

FDP - Practical Approach to Life Skills on 20/12/2022 24/12/2022

72.-

FDP - “ETHICS IN ACADEMIC RESEARCH WRITING” on 30-01-2023 to 4/2/2023

73.-

FDP - Collaborative Research Practices in modern Era on 13.02.2023 to 21.02.2023

74.-

Workshop - Implementation of Outcome ased Education: Opportunities and challenges – Learning Outcome Based curriculum Framework on 20.03.2023 to 21.03.2023

75.-

FDP - Development of Entrepreneurship and Innovation on 29.05.2023 to 09.06.2023

76.-

FDP - Quality Education for Nation Building on 31.07.2023 to 08.08.2023

77.-

FDP - Yoga for Healthy Life on 29.01.2024 to 06.02.2024

78.-

FDP - Consumer Behaviour on Jan. 2024 to Mar,2024

79.-

Workshop - Implication of Digital Financial Inclusion Supporting Rural Women Economic Empowerment in western Tamil Nadu on 20.02.2024

80.-

FDP - “Entrepreneurial Ecosystem: Fostering Entrepreneurship, Start-up and Incubation” on 25.03.2024 to 05.04.2024

81.-

FDP - “Unlocking Innovation: Exploring Intellectual Property Rights” on 16.05.2024 to 21.05.2024

82.-

FDP - Essential Skills for Professional Development in Higher Education on 01.07.2024 to 07.07.2024

83.-

FDP - Yoga for Emotional Stability on 25.07.2024 to 02.08.2024

84.-

FDP - ESG’s Impact on sustainable Goods: a perspective & tenacity on 23.09.2024 to 27.09.2024

Books / Monograph

1.-

Research Guidance

1.-